100 Cups Academy
Entrepreneurs
Professionals
Sales Teams
Grow Your Business, One Coffee at a Time
100 Cups Academy helps entrepreneurs, team members, and
community leaders builds a network that fuels referrals,
relationships, and results.
Meet Jason
Discover how one cup of coffee started a movement.
100 Cups Approach
Real conversations. Real growth. Real Community.
Join Now
Learn how 100 Cups can transform your business relationships.
Trusted by
The 100 Cups Impact
100 Cups Academy has helped hundreds of professionals shift the way they grow their business—by focusing on authentic conversations instead of traditional sales tactics.
Whether you're a solo entrepreneur or part of a larger team, 100 Cups teaches you how to build relationships that lead to real results.
$100K
Increase in annual sales at
94 FM the Fish after one year
40%
Increase in donations across the board at Prison Fellowship
#1
In Personal and Business Account opens at US Bank after Manager completed the class
200+
Graduates and counting!
What is 100 Cups Academy?
A Framework, Not a Script
Forget pushy sales tactics, 100 Cups gives you a repeatable way to grow your business by focusing on real conversations, curiosity, and community. It's about becoming referable—by being yourself.
Built for Relationship-Driven Growth
Whether you're a business owner, team leader, or nonprofit professional, this course teaches you how to create meaningful connections that naturally lead to referrals and opportunities.
Flexible Learning That Fits Your Life
Take the course your way: live in-person sessions, hop into Zoom classes, or move through the online lessons at your own pace. Whether you learn best face-to-face or on your own time, the Academy meets you where you are.
100 Cups Mastermind
A space for growth-minded professionals to collaborate, support one another, and turn authentic relationships into powerful results. The 100 Cups Mastermind is more than a networking group—it's a community of givers who build together.
Completion of the 100 Cups Academy is required before joining the Mastermind.
Weekly Group Calls
Join a consistent group of like-minded entrepreneurs and professionals each week for meaningful discussions, shared learning, and personal business breakthroughs.
Hot Seats & Real-Time Coaching
Bring your challenges to the table. Whether it's messaging, sales strategy, or client communication, we problem-solve together—with honest feedback and actionable advice.
Guest Speakers
Hear from inspiring leaders who bring fresh insights to help you deepen your connections, sharpen your message, and grow your business with purpose.
Accountability & Encouragement
This isn't a place where ideas go to die. With regular check-ins, shared goals, and a circle of support, you'll stay motivated and moving forward—cup by cup.
Our Graduate Voices
"Jason Elkins has perfected relationship marketing. More than anything his heart is too get to know the people in his circle and then serve them when they need arises. 100 cups Academy has been built with this principle in mind, and if you put into practice the lessons, you will learn in this four week course you will be better at building friendships with the clients you serve."
Ben Lawson, Sr. Mortgage Loa Originator, iServe Residential Lending
"As the Founder and CEO of Brite Spot Cleaning LLC, a residential and small commercial cleaning company in Sumner County, TN, I’ve taken plenty of courses over the years—but 100 Cups Academy with Jason Elkins stands out. Jason has a unique gift for making everyone feel 100% comfortable to speak up, ask questions, and truly engage. The course encouraged me to reconnect with old contacts, which felt far more genuine and effective than cold calls or traditional networking events. I especially appreciated learning the 70/30 rule—talk less, listen more—which has already helped me build stronger relationships. Whether you're looking to grow your marketing, sales skills, or even people management approach, there’s a wealth of value in this course. I absolutely recommend it."
Jennifer, Founder & CEO, Brite Spot Cleaning LLC
"I loved the 100 Cups Academy! Jason does a great job laying a foundation for how to have better connections with other people in a way that is approachable and beneficial for everyone involved. I feel much more confident in who to contact and what to talk about as I continue to grow my business."
Cassidy Tuttle, Founder & CEO, Succulents and Sunshine
